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5Cs to Great Packaging
At Therefore Design we have developed the 5C Strategy to ensure consistent wins for the brands that work with us.
Vrishali Deshmukh
Dec 28, 20203 min read
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Make Your Packaging Work Hard, to Earn More
By Vrishali Kekre Deshmukh If you are in the food industry you are lucky! Congratulations, you are amongst the few sectors slated to grow...
Vrishali Deshmukh
Aug 24, 20203 min read
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Contemplations on Design for 2020
With 2020 upon us, here are some global design and packaging trends to reflect upon and some we would also like to see in India too.
Vrishali Deshmukh
Jan 2, 20204 min read
168 views
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Zee Melt 2019 - Thoughts to Ponder Over
Team TD had an interesting outing to Zee Melt 2019, listening to some of the brightest minds from the world of advertising and communication

Chaitra Patel
Jun 11, 20194 min read
109 views
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Packaging's Moments of Truth
Ever wondered how consumers’ shopping behaviours affect their actual purchasing decisions online or in-store? Here is what you need to know!
Vrishali Deshmukh
May 30, 20194 min read
211 views
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10 Trends of Packaging Design in the Indian Food Industry
Moving away from usual international trends, Vrishali Kekre has a round-up of 10 significant trends relevant to India, for packaging design.
Vrishali Deshmukh
Apr 22, 20194 min read
234 views
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Packaging Food the Right Way - 5 Factors that Define Great Packaging
Team TD’s insight on 'Packaging Food the Right Way’, throws light on 5 factors that define great packaging and vital for a brand's identity.
Vrishali Deshmukh
Feb 15, 20196 min read
90 views
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Packaging Design of Everyday Products
Team TD’s insight on ’Packaging Design of Everyday Products’ describes the key factors to consider when creating great design for packaging.
Vrishali Deshmukh
Jan 16, 20193 min read
120 views
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Design for a FinTech Startup
Here is how Team TD developed the branding, interface for the digital platform and marketing communication for the fin-tech brand, .Bankit,
Vrishali Deshmukh
Oct 11, 20184 min read
151 views
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